Exploration and
experimentation

Exploration &
experimentation

From day one, the studio has endeavoured to create concept driven design solutions. Avoiding a 'house style', in favour of remaining open-minded and curious, responding to any creative commission. This is achieved through a thorough process of exploration and experimentation, identifying key insights, in which to build concept driven design solutions.

From day one, the studio has endeavoured to create concept driven design solutions. Avoiding a 'house style', in favour of remaining open-minded and curious, responding to any creative commission. This is achieved through a thorough process of exploration and experimentation, identifying key insights, in which to build concept driven design solutions.

Selected examples below demonstrate how insights are identified in the early phase of a project, forming the basis for carefully crafted outcomes.

Selected examples below demonstrate how insights are identified in the early phase of a project, forming the basis for carefully crafted outcomes.

Selected examples below demonstrate how insights are identified in the early phase of a project, forming the basis for carefully crafted outcomes.

Iteration and exploration of ideas is a crucial part of any project

Iteration and exploration of ideas is a crucial part of any project

Iteration and exploration of ideas is a crucial part of any project

Part of the process —

Blakeney Point

Blakeney Point

Helping others reach new heights. Identity developed for charitable organisation, The Summit Foundation.

From initial sketch to final outcome, exploring numerous routes before settling on a chosen route, based on the insight of 'connecting the dots' (or points) and the idea of a 'focal point' being at the heart of the brand.

From initial sketch to final outcome, exploring numerous routes before settling on a chosen route, based on the insight of 'connecting the dots' (or points) and the idea of a 'focal point' being at the heart of the brand.

Replay

Replay

Replay

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Helping others reach new heights. Identity developed for charitable organisation, The Summit Foundation.

Helping others reach new heights. Identity developed for charitable organisation, The Summit Foundation.

The Pea

The Pea

Helping others reach new heights. Identity developed for charitable organisation, The Summit Foundation.

Helping others reach new heights. Identity developed for charitable organisation, The Summit Foundation.

Helping others reach new heights. Identity developed for charitable organisation, The Summit Foundation.